Now that you’ve taken “Pinterest for Your Small Business”, it’s time to pinpoint your next steps. What are some notable do’s and don’ts? How can you utilize Pinterest as another shopping portal? In this 1.5-hour online class, instructor Julia White will outline all the ways to optimize your Pinterest page, including making post descriptions with the help of SEO and Pinterest Analytics, setting up your Pinterest so pinners can easily shop, creating inviting ads, and crafting Pinterest board titles.

Class participants are invited to email their Pinterest questions to caitlinf@wrenworks.org several days before class starts. The instructor will review these questions during class time.  

Class Prerequisites: 

Would you like to sign up for “Pinterest Part II”? Attending “Pinterest for Your Small Business” is a prerequisite for registration. If you didn’t have a chance to make it WREN’s live class, a class recording is available for purchase at wrenworks.org/classes-on-demand/. CDBG grant recipients may access this recording free of charge. Please contact caitlinf@wrenworks.org for more information. 

*Schedule a 1:1 technical assistance session with Julia! CDBG grant recipients may access these services free of charge. Please contact caitlinf@wrenworks.org for additional information.

Instructor Bio: 

Julia White is a marketing and creative professional with experience helping tourism, nonprofit, and arts and cultural organizations and businesses. In her role as Communication Specialist for Sullivan Creative, she develops and implements clients’ social media plans, email marketing campaigns, and writes copy for a variety of digital marketing materials.

She is actively involved in creating, analyzing, monitoring, and sharing dashboards to gain insights on the performance and metrics of marketing campaigns. Julia thinks of creative and strategic ways for clients to utilize social media platforms and each campaign has specific goals and objectives. Whether it’s a lead generating campaign, or a “feel good” initiative, Julia tailors content to fit design outcomes.