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Are you ready to reach a wider audience with your products? During this two-hour online workshop, instructor and web development expert Thomas Lane will explore the various methods for selling products online. From setting up a Shopify account to promoting your online shop and utilizing best business practices, this workshop is the perfect kickoff for transitioning from just a brick and mortar store to a whole lot more. *In order to take part in this workshop series, participants must have an existing website and laptop. **Instructor Thomas Lane is available for online 1-on-1 technical assistance for CDBG grant recipients following completion of this workshop series.

Instructor Bio: Bethlehem resident Thomas Lane is a travel and tourism industry expert with more than 13 years of experience in web design and development, SEO (Search Engine Optimization) and Google Ad Words, marketing, digital marketing, and customer service. As digital marketing specialist for the Mount Washington Cog Railway, he designed its user-friendly website with a focus on SEO, custom landing pages, and statistical monitoring using his knowledge of web programming languages such as NODE.JS, JavaScript, CSS & more.